make a connection

School marketing campaigns
built end to end

From a single marketing email to a complete multi-channel campaign, we can handle as much or as little as you need. Copywriting, design and teaching resource creation are all taken care of in-house by our expert team.

Tell us what you'd like to achieve and we'll put together a plan to get you there.

Book a call

we can help

Our services

Once we've built your campaign, we then get it into schools. Teach Primary, Teach Secondary, Teachwire and our podcasts reach teachers every day, so we can match your message to its audience.

Copy writing

  • Must-read emails
  • Persuasive advertorials
  • Ad copy that lands

Campaigns

  • End-to-end delivery
  • Dedicated microsites
  • Email, print, podcasts

Resource creation

  • Curriculum linked
  • Education specialists
  • EYFS to KS4

classroom impact

Who we've worked with

Featured client

Merlin Entertainments – Built for Learning

This campaign took the science, history and storytelling built into places like Alton Towers, Warwick Castle and SEA LIFE to teach forces, power and storytelling at KS2 and KS3.

Ready-to-use resource packs were combined with short videos filmed by Merlin's own engineers and designers, explaining the thinking behind their creations.

All this was brought direct to teachers through a multi-channel campaign, centred on a Teachwire hub, and supported by Teach Primary, Teach Secondary and our podcasts.

A teacher and pupils looking out over London from inside a London Eye capsule
A Topical Tuesdays resource page from The Week Junior titled "Life on a brand new island"

The Week Junior – Topical Tuesdays

A weekly classroom event built around TWJ magazine: each edition's story paired with debate prompts, writing challenges teachers could use straight away – with resources passing 12,000 downloads.

The cover of the Flamingo Boy resource pack for Michael Morpurgo Month A Flamingo Boy classroom activity page

Michael Morpurgo Month

A month-long campaign timed to maximise engagement, with classroom resources designed to close the language gap using the rich vocabulary in Morpurgo’s stories. All amplified across our channels.

A Dennis & Gnasher comic strip from the Beano comprehension resource

Beano - Comic book comprehension

Comprehension activities built on Beano stories to support struggling readers and EAL pupils - familiar characters doing the work of getting reluctant readers onto the page. Hundreds of schools signed up.

The Oh, The Places You'll Go! lesson pack for Year 6 leavers

HarperCollins — Dr Seuss, Oh, The Places You'll Go!

We celebrated the anniversary of Oh, The Places You'll Go! through the development of a resource to support Year 6 leavers, in which they explored their hopes for the future. The pack received 4,000 downloads.

managed services

Email marketing, managed for you

We design, code and send your email campaigns to teachers - or, if you'd rather run things yourself, you can send through PinPoint, our dedicated mailing platform. Either way, the emails arrive in inboxes, not spam folders.

Design and copy

Emails written and designed in-house, built around what teachers actually open and act on. All delivered by an editorial team that lives and breathes education.

Built to land

Properly coded HTML, full sender authentication, dedicated sending IPs we warm and maintain, and a sender reputation we've spent years building.

Sent to the right people

Targeted from a database of 22,000 schools and 300,000 named education professionals, filtered by phase, subject, role and more.

A lot of marketing emails never reach the people they're sent to. Campaigns that don't meet the latest authentication standards now hit junk folders or get blocked entirely. We handle all of that - authentication, sending infrastructure, reputation - so the campaigns we send for clients land where they're meant to.

Tell us what you'd like to achieve

Whether you've got a brief ready or just an idea, we'll tell you what's possible and how we'd approach it.

Book a call

Or call us directly on 01206 505931 to speak with an education marketing specialist.